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Startup wants to transform continuing medical education to engage healthcare professionals

When you think of medical education and social media, it tends to be associated with medical school student and physician online communities or if you think gaming — medical simulators or video segments led by a physician.One startup has developed software designed to make continuing education for groups of physicians, nurses and other healthcare professionals more interactive. Joel
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MANUSCRIPT: How Do Social Networks and Faculty Development Courses Affect Clinical Supervisors’ Adoption of a Medical Education Innovation? An Exploratory Study

A clinical supervisor's social network may be as important as faculty development course participation in determining whether the supervisor adopts an educational innovation. Faculty development initiatives should use faculty members' social networks to improve the adoption of educational innovations and help build and maintain communities of practice. via How Do Social

MANUSCRIPT: Reviewing social media use by clinicians

ABSTRACT Adoption studies of social media use by clinicians were systematically reviewed, up to July 26th, 2011, to determine the extent of adoption and highlight trends in institutional responses. This search led to 370 articles, of which 50 were selected for review, including 15 adoption surveys. http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3422846/pdf/amiajnl-2012-000990.pdf

ABSTRACT: Online discussion of drug side effects among breast cancer survivors [Pharmacoepidemiol Drug Saf. 2013] – PubMed – NCBI

Abstract PURPOSE: While patients often use the internet as a medium to search for and exchange health-related information, little is known about the extent to which patients use social media to discuss side effects related to medications. We aim to understand the frequency and content of side effects and associated adherence behaviors

Doctors, Like Their Patients, Use Google for Health Information – Health Blog – WSJ

"When doctors were asked how often they used certain sources to gain information used to diagnose, treat and care for patients, 68% said they “frequently” consulted professional journals and 60% said the same about colleagues. And just under half — 46% — said general web browsers. Conferences and events and

RESOURCE: New social network, developed solely for members of medical school community, goes live this week

“Once users have activated their accounts by logging into CAP for the first time (at med.stanford.edu/profiles/), they can start using the new system to post updates, check what others are doing and build a network of colleagues. The range of collaboration features in CAP will be familiar to those who are already active on existing social networks.

RESOURCE: How associations can use social media to build influence and increase their reach | SmartBlogs SmartBlogs

"The way for associations to grow their membership is to have a thriving open community around them where stakeholders (members and non-members, who care about what they care about) are able and willing to share the love with their individual networks. In order to do that, they need to be